Uplifted Channel Performance
Raise your profitability and revenue by prioritising your best-performing channels. Our experts adapt our proven steering methods to your objectives – across all channels and based on extensive data insights.

Operational excellence

Dynamic & Automated Bidding
Our processes are based on advanced marketing steering models to maximise responsiveness while reducing workload.

Test & Learn Approach
We employ an iterative testing process to challenge the status quo to achieve the best performance for each case.

Optimal Tooling
For all channels, we quickly adopt proven processes to facilitate workflows and always be one step ahead of your competition.
Dynamic channel management
SEA & SEO
Keyword research to campaign optimization, link building to technical setup – we maximise your ROI for PPC ads and improve your search engine rankings.
PLA & PSM
Show your products above competitors in price listing ads and product search machines with our data-driven steering logic and product feed optimization.
Paid Social
Increase your reach by targeting and retargeting potential customers across all relevant social media channels – no matter what target audience you seek.
Display
Build your brand and increase awareness by reaching your target group across millions of websites across the web with ads on the Google Display Network.
Retargeting
Drive conversions by retargeting your past campaign leads with tailored ads. Increase engagement and get your target audience back in your shop.
Affiliate
Extend your reach through trusted referral marketing cooperations with Awin, Payback, and many more. We’ll help you find the best match for your brand.
SCAYLE Blog

End of Life for Shopware 5: What Comes Next?
End of Life for Shopware 5: Which alternatives will conquer the eCommerce business? Read more about the latest insights!

Technology SCAYLE Replatforming
eCommerce Replatforming With SCAYLE
Thinking about replatforming? Read more about when to replatform in eCommerce and how to achieve the best possible results.

Supply bottlenecks: How to Optimise Your Communication For a Better Customer Experience
Supply bottlenecks put an enormous strain on maintaining a positive customer experience. Optimizing your customer communication helps you handle order delays.

The Online Shop of Horrors: 7 Common Online Shopping Problems and How to Avoid Them
Online Shop of Horrors: How to avoid problems like slow pagespeed, scaling issues, impractical search, product data inconsistencies and inconvenient checkout.

Internationalisation: The Ultimate Guide to Launching New Markets
Are you an eCommerce executive thinking about expanding your business? This white paper will take a deep dive into internationalizing your eCommerce business.

Payment Service Provider: Comparison of 13 Popular Payment Providers
Which payment service provider covers all your needs? Our payment provider comparison lists the 13 most popular ones and what they can offer your business.

OMR 2022: eCommerce and Marketing Experts Meet in Hamburg
From A as in Ashton Kutcher to Z as in Changpeng Zhao, everyone came to #OMR22 in Hamburg. Except you? Find out what you missed and where you can rewatch it.

Omnichannel Technologies: Requirements for a Seamless Customer Experience
Omnichannel strategies have a major impact on your customer journey. Here’s how to use shop technologies for tailored UX, customer service and marketing.
No one can stop you from SCAYLING
Increase reach and revenue with mature marketing data analytics.